A business course at Arizona Christian University.
Introduction to Business is a complete introduction to business, demonstrating the cause and effect relationships between functional areas and operations in a competitive, interactive environment. Students take over a simulated company with one product straddling two market segments. In each round, decisions are made in research and development, production, marketing and finance. Additional modules can be activated in human resources, total quality management and sustainability, and ethics.
Offered 2026-2027: Fall 1 · 2026-2027: Fall Traditional · 2026-2027: Spring Traditional.
Kirsi Eby
2026-2027: Fall Traditional
Mark Garland
2026-2027: Fall Traditional
Matt Phoenix
2026-2027: Fall 1
Engage the Course Material
Build a working understanding of introduction to business as the course's central subject.
Apply Discipline Methods
Use the methods, vocabulary, and frameworks of the discipline to address course problems.
Connect Course Content
Connect this course's content to broader work in the discipline and related fields.
Demonstrate Course Competencies
Demonstrate the specific competencies the course is designed to develop.
A Biblical Worldview treats business as real work done among real people — meaning craft, integrity, and service belong in the same conversation as strategy and outcomes.
BUS101 is part of ACU's business curriculum. Explore the programs that include it.