Course · COM 450

Public Relations

A communication course at Arizona Christian University.

Credits
3 Credits
Level
Undergraduate
Format
Lecture + discussion
Typical Terms
Spring

Course Description

Students will learn the theory and practice of public relations techniques and procedures. The course will address the proper way to manage the spread of information between an individual or an organization and the public. Students will apply the theories learned to real-life situations, culminating in a professional client proposal.

Prerequisites

  • Prerequisite Course Group

Corequisites

  • None

Learning Outcomes

1

Engage the Course Material

Build a working understanding of public relations as the course's central subject.

2

Apply Discipline Methods

Use the methods, vocabulary, and frameworks of the discipline to address course problems.

3

Connect Course Content

Connect this course's content to broader work in the discipline and related fields.

4

Demonstrate Course Competencies

Demonstrate the specific competencies the course is designed to develop.

Biblical Worldview Connection

A Biblical Worldview treats the liberal arts — language, history, ideas — as serious territory worth careful study. This course is shaped by that conviction.

Explore Programs With This Course

COM450 is part of ACU's communication curriculum. Explore the programs that include it.

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